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Don’t be different; Be Better

The technology landscape has changed dramatically over the last few years. Every month new tools are emerging within social media, video, mobile technologies, etc. and tools to manage all the tools. With so many avenues available it is easy to get swept up

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I was reading a blog post discussing “Why do we always have to be different? Why can’t we just be better?” and it got me thinking…social-media-marketing-analysis1 How many times have you heard someone say, “Huh, that’s different.” It’s not necessarily a compliment. Different will only get you so far, it may grab someone’s attention however to keep it, you need to be better, more importantly you need to be effective.

The technology landscape has changed dramatically over the last few years. Every month new tools are emerging within social media, video, mobile technologies, etc. and tools to manage all the tools. With so many avenues available it is easy to get swept up into using something different because it is new. I am a huge fan of technology so I am not suggesting that we shouldn’t be innovative or dismiss new tools, but rather evaluate our successes and failures and determine how to get to the next level.

Social Media has been a great resource for me professionally (and personally) to learn from and meet some great recruiters, sourcers, and thought leaders in the recruiting and hr industry. I’ve watched several in the industry be innovative and implement successful programs. For many, it was not an overnight success but the result of a lot of hard work, trying different tools, and taking calculated risks.  Moreover, it could be stated that key components to their success were strategic planning and evaluating how they would be more effective.

Currently I have been evaluating video and the possibilities of how it could be integrated to engage candidates.   I have considered what has been done in the past, with respect to candidate contact, and how to best incorporate the tools available to deliver a personable, compelling message. Ultimately, following new trends may make you different but being effective will make you better.

My challenge to you is to

  • Build on the basics
  • Take notice and evaluate trends/new tools
  • Strive to improve
  • Ask yourself how will this help me be more effective

Here are some sample questions when you are evaluating a new tool

  • What is your goal? 
  • Will this tool help you achieve it in ways others won’t?  Faster? Cheaper? Better?
  • Are you using it just to test it?  Do you have time for that?
  • Is the tool reliable?
  • Is it better than similar tools out there?
  • Does it need to be compatible with other programs you’re using?
  • How can you measure/track your results?

About the author:

linked_inMarianthe Verver has been active in Corporate Recruiting and HR Roles for 10+ years. Currently she is the Corporate Recruiter for NeoSpire, where she specializes in full life cycle recruiting for IT and Sales positions. In 2009 she was honored with “Employee of the Year” for her contribution in placing top talent. 

Marianthe is a member of  DFW TRN (Texas Recruiters Network) and is currently serving on the Social Media Committee. She actively speaks and enjoys volunteering for Job Seeker Workshops and Recruiting Panels.

Feel free to connect:

Twitter: @mverver
Linked In:
http://www.linkedin.com/in/verver
Email: [email protected]
Blog: http://marianthe.wordpress.com

Don’t be different; Be Better

The technology landscape has changed dramatically over the last few years. Every month new tools are emerging within social media, video, mobile technologies, etc. and tools to manage all the tools. With so many avenues available it is easy to get swept up

Do you subscribe? You should, we give away really cool things for free: Click to Subscribe

I was reading a blog post discussing “Why do we always have to be different? Why can’t we just be better?” and it got me thinking…social-media-marketing-analysis1 How many times have you heard someone say, “Huh, that’s different.” It’s not necessarily a compliment. Different will only get you so far, it may grab someone’s attention however to keep it, you need to be better, more importantly you need to be effective.

The technology landscape has changed dramatically over the last few years. Every month new tools are emerging within social media, video, mobile technologies, etc. and tools to manage all the tools. With so many avenues available it is easy to get swept up into using something different because it is new. I am a huge fan of technology so I am not suggesting that we shouldn’t be innovative or dismiss new tools, but rather evaluate our successes and failures and determine how to get to the next level.

Social Media has been a great resource for me professionally (and personally) to learn from and meet some great recruiters, sourcers, and thought leaders in the recruiting and hr industry. I’ve watched several in the industry be innovative and implement successful programs. For many, it was not an overnight success but the result of a lot of hard work, trying different tools, and taking calculated risks.  Moreover, it could be stated that key components to their success were strategic planning and evaluating how they would be more effective.

Currently I have been evaluating video and the possibilities of how it could be integrated to engage candidates.   I have considered what has been done in the past, with respect to candidate contact, and how to best incorporate the tools available to deliver a personable, compelling message. Ultimately, following new trends may make you different but being effective will make you better.

My challenge to you is to

  • Build on the basics
  • Take notice and evaluate trends/new tools
  • Strive to improve
  • Ask yourself how will this help me be more effective

Here are some sample questions when you are evaluating a new tool

  • What is your goal? 
  • Will this tool help you achieve it in ways others won’t?  Faster? Cheaper? Better?
  • Are you using it just to test it?  Do you have time for that?
  • Is the tool reliable?
  • Is it better than similar tools out there?
  • Does it need to be compatible with other programs you’re using?
  • How can you measure/track your results?

About the author:

linked_inMarianthe Verver has been active in Corporate Recruiting and HR Roles for 10+ years. Currently she is the Corporate Recruiter for NeoSpire, where she specializes in full life cycle recruiting for IT and Sales positions. In 2009 she was honored with “Employee of the Year” for her contribution in placing top talent. 

Marianthe is a member of  DFW TRN (Texas Recruiters Network) and is currently serving on the Social Media Committee. She actively speaks and enjoys volunteering for Job Seeker Workshops and Recruiting Panels.

Feel free to connect:

Twitter: @mverver
Linked In:
http://www.linkedin.com/in/verver
Email: [email protected]
Blog: http://marianthe.wordpress.com

#Recruiters: Are You a “Know-It-All?” Ask Your Mentor.

When Social Media started to pick up in popularity, I started to interact with other recruiters around the globe. I quickly realized that most of these folks enjoy sharing their views and don’t mind offering insights on tackling challenges in our industry. I rely on channels such as

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Since you are reading this blog post and others, you hopefully have a thirst for new knowledge.  Even so, you might still be limitingmentor-objects-2 yourself in thinking you know enough about certain subjects that are key to your success.

When you’ve been in the same role for a while, it is so easy to become complacent.  The world keeps evolving, do you?  In these situations, some so-called experts “don’t know what they don’t know.”   I prefer to think I know very little about my profession and I need to continually learn.  And one of the most effective ways to do this is to have a mentoring plan.  This is nothing fancy.  It is simply a list of people and resources you can connect with to learn new things.  Many know exactly what belongs on this list, but do not commit to it.  After creating your list, you should attach an action plan to each one.  My personal list for mentoring covers a lot of the ground.  If any of the following are new to you, you might find the ideas useful.

When Social Media started to pick up in popularity, I started to interact with other recruiters around the globe.  I quickly realized  that most of these folks enjoy sharing their views and don’t mind offering insights on tackling challenges in our industry.  I rely on channels such as Twitter, BlogTalkRadio, and email to have valuable exchanges with these colleagues.  Oh, and don’t forget that old piece of equipment with the buttons on it—I think it’s still called a telephone.

Sometimes a quick exchange isn’t enough.  My business partner, Craig Fisher (@Fishdogs), and I have quick update conversations all the time.  But periodically, we have a long, tear-it-up, cover-all-things-pertinent kind of discussion.  Most times, this leads to brainstorming on new ideas or a look-back on old ones.  Every time we have a discussion like this, I learn something new and we have a list of things to tackle.  Do you have someone you trust to have these kinds of conversations?  Do you have scheduled meetings?

Obviously, there is more information in “written” word out there than we can handle.  Reading blogs and articles within our industry can be helpful.  However, you need to choose blogs and books wisely so that you can stick to a routine.  It helps to pick authors you easily relate to, but also to pick ones you often don’t agree with.  Think of them as your devil’s advocates.

When picking these formal and informal mentors, also consider people outside your industry.  There are many elements of our jobs embedded in other roles we’re not in touch with day-to-day.  Sales and Marketing.  Communications and Community Relations.  Some of us even have to deal with Accounting and Legal issues.  It pays to have friends in these areas.  They can draw parallels to our challenges very easily and offer a unique perspective.

Also consider in your mentoring plan, that you need to think about “taking it to the next level.”  When you truly feel you know everything you are going to learn from your current mentor circle, you need to think about looking to someone who knows more.  Of course, you first have to admit you still can learn more.  I recently committed to an organized road bike trek across America this fall.  I’ve been riding a while, and have put many miles on my road bike in the last several years.  And I’ve had several mentors in this area, too.  Several of whom I attribute getting me to this point.  But a wake-up call such as this has highlighted that I am a long way from being able to pull it off.  Nutrition. Endurance. Conditioning.  All terms I have ignored for years.  Needless-to-say, I have enlisted a professional coach to train me all year.  What are the areas you’ve been ignoring where you need professional assistance?  Writing? Presentations?  Negotiations?  Think about it.

Lastly, I would urge you to consider being a mentor to others.  What you’ve learned over your career can be valuable insights to those who are just starting out or are in over the heads.  It is a great feeling to share thoughts with others and see light bulbs going on.  But there is a bonus.  Many times when I’ve helped others, I’ve learned something new myself.  A fresh perspective from a mentee can get you thinking about your own habits or approaches.

We all learn in different ways.  The message here is to find creative ways to keep learning and hold yourself accountable to a plan centered on learning.  I think Mahatma Gandhi put it best:  “Live as if you were to die tomorrow.  Learn as if you were to live forever.”

About the author:

Jeff_2010

Jeff Lipschultz is a founding partner of A-List Solutions, a premier recruiting firm in Dallas-Fort Worth.  Jeff has built and managed diverse teams in engineering, marketing/sales, program/process management, and client relations for over 20 years working at several Fortune 500 companies, start-ups, and a small OEM.  Jeff has a Bachelor’s and Master’s degree in Mechanical Engineering from the University of Wisconsin and University of Illinois-Chicago, respectively.  He has a Master’s in Business Administration from Southern Methodist University with a focus in Marketing.

Jeff blogs about the hiring process from all perspectives, employment trends, and sometimes quirky observations of society.  You can find his posts in his blog, AOL’s emurse, and Job-Hunt.org.   He is a Six Sigma Black Belt and a charter member of the Drucker Society of Dallas (www.druckerdallas.org). Jeff is also an avid road cyclist, die-hard Cubs fan, volunteer teacher, but most of all, a dedicated hubby and dad of two great kids.

Follow Jeff on Twitter at http://twitter.com/jlipschultz

The Magic Formula to Being A GREAT Recruiter

For those recruiters out there who are asking, “what about daily planning”, and “what about phone time”? All these basics still apply, this formula embraces and expands on the fundamentals of recruiting, not replaces them….even a “sucky” or “good” recruiter can bang out 100+ calls. A great recruiter ensures

What makes a recruiter great? For that matter, what makes a person great at anything? It seems everyone in the recruiting world is<a title=”top recruiter” href=”http://www.recruitingtools.com/wp-content/upl

oads/2010/01/top_recruiter_tshirt-p235065729740470340f7w81_210.jpg”>Top Recruiter Formula focused on Social Media as the end all, be all. Let me be the first to declare my love for social media, while also understanding my love is just a tool and not some mystical entity that drives my revenue.

Recruiter revenue is still driven by the same thing it always has been, the recruiter! In my opinion you will fall into one of these three categories;

  1. Sucky; thanks for the negative reflection on our industry. Most likely you see this as a job, not a career.
  2. Good; you are average and have the ability to make a solid living. Contributions to your organization meet minimum or slightly above standard expectation.
  3. Great; this is where everyone wants to be (supposedly), the proverbially “next level”. We hear getting to this “next level” all the time, though few have a real plan. You are the cream of the crop. You don’t just work hard, you also work smart and make the most out of every opportunity.

So what is the magic formula? What does it take to be a great recruiter? I can sum it up in a few points.

“Just Get It” mentality (JGI).

In my 13+ years of being a recruiter (corporate & agency), manager and trainer of many recruiters, you could always tell the one(s) that “just got it”. Whenever you had training sessions, or exercises, they were the ones that figured it out and applied it immediately!

Thirst For Knowledge (TFK).

This person is always seeking out new resources and avenues to hone their skills and abilities. Like a sponge, this person soaks up knowledge (not energy) from everyone around them. He/She not only soaks up this information but applies it on a daily basis!

Quality Driven (QD).

Not every great recruiter is money driven (gasps, what?). Quality is a mindset; you are concerned about the entire recruiting process and want to do a great job. Your motivations run deeper than a paycheck.

Focus on Candidate User Experience (CUX)

You are in it for the long haul and understand that the candidate user experience (what I like to call the CUX) is a critical piece to your success. Your candidate interaction is with a purpose, providing critical and timely information, addressing hurdles as they occur, having open, honest and direct conversations and guiding your candidate through the recruiting jungle.

Not every candidate turns into a hire, but you turn them into an advocate for you, which in turn is an advocate for your company! Your motto is “CUX received or SUX I will be perceived”

Consultative (C).

Hiring managers, candidates, clients whichever environment you are in (corporate or agency) you are the knowledge center. You provide concise information even in the face of adversity. I remember sitting in a room of Fortune 500 executives (I was a corporate recruiter at the time) and we were making a roundtable decision on a hire. They had all voted “yes”, including the President. It was my turn and I said “no”! The room was quiet and I explained my position. We hired the candidate and 6 months later they were dismissed (among a variety of complaints). My prediction rang true and my stock went up! Because I was consultative and explained my position (while taking one), my job was a lot easier down the road.

Magic Formula: (JGI + TFK + QD + CUX) x C – SUX = GREAT RECRUITER

OK, so the magic formula is not exactly “magic”. Bottom-line, if you are the type of recruiter that is satisfied with being average; this formula will have little meaning. However; if you are a recruiter that has an insatiable internal drive to be the best, implement this formula and witness the magic.

A few of these attributes are innate to a potentially great recruiter. Where are you on this scale and do you have the desire to embrace these points, work towards them and be great?

For those recruiters out there who are asking, “what about daily planning”, and “what about phone time”? All these basics still apply, this formula embraces and expands on the fundamentals of recruiting, not replaces them….even a “sucky” or “good” recruiter can bang out 100+ calls. A great recruiter ensures that every little thing they do is magic (why is that song by The Police singing in my head?).

About the author:

Alex_Bio_Pic

Alex Putman has been involved in the Recruiting and Human Resources business since he graduated for the University of Alabama in 1996. His recruiting experience includes executive search, retained search, corporate recruiting, human resource consulting and management. He has managed many aspects of corporate Human Resources including; Recruiting, Immigration, Organizational Development and Employee Relations.

Currently, Alex manages the Talent Acquisition team at Synergis, an Atlanta based IT staffing firm. He is developing and building the Workforce Solutions group targeted at building a consultative relationship between staffing and clients.

The consummate family man, Alex enjoys spending time with his wife and 4 children. He is active in his church and community. A sports enthusiast, he coaches his daughter’s basketball team, enjoys golf and Alabama Football.

He is the author of “The Social T-Rex ™” blog, best defined as a creative, fun and informative approach to recruiting and human resources. Recently, he was asked to be a contributor to HR Toolbox, and started a human resource blog titled “HR Bits and Bites from a Social T-Rex

Decide on your Brand and Move Forward

Web 2.0 is on its way out so its not so much about what you name something, but the Brand you build behind it and driving traffic to it with Social Media. Google only brings me about 4% of my traffic. I DELIVER THE REST. I’ve often joked that with the power of Social Media

Some of my clients own an astounding amount of little used web addresses and seem to be split all over as to what they shouldpersonal-branding-stamp do and how they should do it when it comes to Branding. Some of them have been searching and wandering around for quite sometime and I spend much of our initial time determining their best Brand course.

I’ve been a successful entrepreneur many times over in a row, built and ran multi-million dollar companies from the ground up. Thankfully, I can bring that business experience to my Social Media Consulting. Its a curious thing to me because I always did my business’ a little backwards, sometimes we would go right up to an hour before filing the Corporation name – NOT having a name for the Company.

I’m not kidding, what the thing was named wasnt our biggest concern. Many times that was my LAST concern. I was more interested in the business model and our plan, than the semantics of calling it something. Really, think about it. Twitter to me is one of the stupidest names for a company concept, but now given its Branding, it makes some strange sense (not really). Their business concept works. Mobile 140 character texting is huge, why not do it on a computer too. Its not rocket science. Really, have you ever tried to explain to someone what a “Tweet” is. People look at you like you are from the psycho ward. Google sounds to me like a name for a “peeping tom” or someone who needs sexual harassment sensitivity training. Its not the title of the Song that moves you, its the magic feeling you get in the music and the passion dispersed in the Lyrics.

Web 2.0 is on its way out so its not so much about what you name something, but the Brand you build behind it and driving traffic to it with Social Media.

Google only brings me about 4% of my traffic. I DELIVER THE REST. I’ve often joked that with the power of Social Media to drive traffic, you could probably run www.sh*t.com and be a success. With my Clients, we can quickly nail down where their potential Brand lies and usually, they do actually know, they just need a little focus and some help from me. Its hard to get confused with a choice on so many decisions. The world seems like an open book thats too large. Many times people are distracted by what they hear are “better ways to make money,” that many times are alien to them. Here’s some of my advice:

1) Do what you love or what motivates you passionately. Can you repeat that first item for me again please. I’m an old war horse, having owned interest in over 20 companies. After a time of building our own Companies, me and my partner started buying into troubled companies for investments. We did it largely for investment return interests, but I can tell you it was hard to get interested or really care about a business you weren’t really passionate about. Yes you try to think of it as investing but it was hard sometimes to really care. Do what you love, you’ll enjoy it and nurture far much better. You’ll wake up in the morning exited about what your doing.

2) Stay within your realm of knowledge. Don’t reinvent the wheel with a learning curve. Stick with what you know so you can Brand yourself as an Expert in your field. There is plenty of money to make in every industry, its up to you to innovate it and make it a success.

3) Have you made a successful income doing it in the past? Once again dont reinvent the wheel. If its been a successful money maker – take it to the Social Media level.

4) Who or What the hell is it about? Really, is about you personally Branded or your Company? Decide. Its amazing to me how easy this answer is in giving direction to what you want to do. Unless you have employees, for now its probably just about you. In the future how much of it is going to be you? Is it going to be convertible to the enterprise you see it becoming?

5) Get Moving – You can change the name later. Well it’s not highly advised, you can always change the name later as your Brand or the market redirects your focus. I’ve done it after the market fed back to us that the name wasn’t working, but the Brand and our business model still marched on. You’d be surprised how many successful businesses changed their names early on. It’s more important your business model is working.

6) Choose one Brand and direction. If you have multiple sites that help your brand, just point them at your one site.

I’ll add some more advice to this later. Quit buying websites and let’s get some work done. Call me for help and lets get you going. My office phone is 310-997-2204.

About the author:

cvoss

Chris Voss has been a CEO, built, managed and invested in over 22 Corporations in various fields of industry for over 20 years.

His experience of Business Ownership and Controlling Interest Investments range from: Mortgage, Real Estate, Stock Markets, Investing, Mall Retailing, Computers, Clothing Lines, Talent Agencies, Courier Companies, Personnel Companies, Telemarketing Call Centers, Construction, Pay Per Call Industry, Club Promotions, Social Media, etc.

At 18, he started his first company. In 1992, with a mere $2000, he started his first Multi-Million Dollar producing company, that ran for over 13 years. A year later, with $4000, he started his second Multi-Million Dollar company that still operates today. After that he oversaw 3 Companies simultaneously, while building and investing in over 22 different companies.

He is proficient in most all aspects of Business Management, Operations, Start-Ups, Sales, Motivation, Training and overseeing thousands of Employees. He brings Vision to a Business.in his ability to “think outside the box.”He can innovate outside the paradigms of a company’s self-limiting belief systems. Given his breadth of diversity he can assimilate a business quickly and assess its good and weak points. In one case, he took over a company going into bankruptcy, turned it around, saved it from bankruptcy.

A successful Entrepreneur of Multi-Million Dollar Companies, he’s consulted people and business’ alike on a wide range of Business and Personal Life issues. On Twitter his advice is followed by over 100,000 people and growing. He is in the 1200 of the Top Twitter people followed out of and estimated 20+ million users daily He has become the Social Media Marketing Expert other “experts’ call for help.

He currently writes a blog, The Chris Voss Show, in which many of his market predictions come into play. He predicted the current recession in 2007 and that it would be the worst since the Great Depression.

“Thank you for joining me here with my thoughts. I hope you leave positive impressed, inspired or at least the better informed to make your world better, thanks.” – Chris Voss

I am available for speaking engagements and consulting.

School Day – The fundamentals of #Recruiting

“You know Chernee, this is not rocket science. Don’t over think it.” So says the teacher. Chernee writes about the fundamentals of recruiting as she embarks back into the training role. She makes some good points here, some that may make smile but all so relevant.

One of the things I love about my career has been teaching others our profession.  My first boss looked at me and said “You know 42-16225331 Chernee, this is not rocket science.  Don’t over think it.”  While I agree with that statement wholeheartedly, there are certain skills and attributes that can help you go a long way in recruiting.

It has been over a year since I have trained someone on how to recruit. So as I prepare to train my new recruiter for our company, I took a step back and reflected on what are the KEY skills required to be a great recruiter.

Listening: the most important tool in our job is the ability to listen. We need to listen to our clients to understand their business objectives. We need to be able to effectively listen to the candidate to see what they are looking to do next and make the best match.

Building Trust/Rapport: many times, we only have a couple of minutes, even seconds to build rapport with our clients and candidates. We need to make them comfortable and show them we really do know what we are talking about and can add value to their organization or career decision making process.

Building Community:  as I have mentioned in other posts, it is very important as a recruiter that you are able to build a network.  This community can go a long way when trying to locate the talent you need.

Coaching:  part of the job is educating our clients and candidates on what we are seeing in the marketplace.  We need to become proficient at coaching clients on the correct way to pitch an opportunity or coaching candidates to put their best foot forward.

Honesty and Integrity: let’s face it, sometimes recruiters do not have the best reputation and that can be in the back of the candidate’s or client’s mind. We need to show them why we are different and that we care and are going to add value to their search.  Think of the Golden Rule.

Sense of Urgency: my former manager’s favorite saying is “Time kills all deals.”  Especially true in recruiting.  You need to be proactive – show your client that you have the candidates that they need in a timely fashion (less than 48 hours) or they will start thinking that you do not know what you are doing or have the network that you say you have. Check in with your candidates even if you do not have an update to keep them in the loop.  Communication, Communication, Communication.  Which leads me to my next skill:

Communication: effective communication is one of the keys to any search. If you are not communicating with the players involved you are not going to have an effective process. Requirments change as the process elves, feedback on the interviews feed into your search and all this information is important to make the search successful.

Knowledge Development:  technology changes so fast that the things we use every day to help in our jobs will be obsolete five years from now.  Though the fundamentals of our profession are still the same – the ability to connect with people for a common goal, the way we communicate or find the candidates are not. More and more folks are relying on social media or the internet to be found verses the standard job boards. So you need to stay on top of trends – engage your community and build your brand.

These skills are the ones I use every day, and consistently try to improve within myself.  They are the skills that have made me a success as a recruiter.  It will be my job to make sure my new employee can develop these skills and enjoy the same kind of success.

About the author:

headshots_082009_img_2333-scrChernee Vitello, president and founder of Whiting Consulting, has more than 14 years of experience in sales and recruiting for high-tech companies. She has managed in-house recruiting teams for high-tech organizations including enterprise software companies and IT professional services organizations. As both a staff recruiter and an outsourced consultant, she helped numerous technology companies meet their aggressive hiring goals in periods of rapid growth and high competition for top candidates. She has consistently won awards for exceeding recruiting goals.

#Tru Stories: Don’t forget the 99

In most cases, only one candidate is ever going to get the job, and the rest are rejected. Have a look at your rejection process to determine what you can change to improve how this is done. The first big issue for me is how many people go unacknowledged or left in silence because they don’t quite fit the bill or have a resume that fails to hit the “Boolean” mark.

Earlier this year I wrote for Cruitertalk about improving the candidate experience and proposed a candidate charter. I got a lot of   nodding heads, retweets and agreement but has anything really changed?

I’ve seen a lot of blogs making heartfelt pleas about how we should really be doing our best to improve the recruiter or employer brand, but I’ve seen very little actually happen in any meaningful way.

In reality, recruiters don’t care about candidates. That doesn’t matter whether they are corporate or third-party. (That may well not be the truth, but it is the perception we have created.) They care only about the 1% that become employees or placements, but what do we do with the 99% we don’t really want?

billboorman-020   You might strongly disagree with my comments, and insist that you do care about people and do the best you can. If I’m wrong I’m delighted, but it’s not what I see.  Unlike others, I don’t think it has anything to do with how recruiters are rewarded in the third-party sector or a heart felt dislike of candidates. It’s not a deliberate strategy, but it is a perception, and perception is reality.

I think it has come about as a result of automation and the volume of poorly qualified responses generated by post and pray recruiting. It’s a matter of time available and technology.

In most cases, only one candidate is ever going to get the job, and the rest are rejected. Have a look at your rejection process to determine what you can change to improve how this is done. The first big issue for me is how many people go unacknowledged or left in silence because they don’t quite fit the bill or have a resume that fails to hit the “Boolean” mark.

Gerry Crispin commented at Recruitfest09 that in an experiment he was running that out of all of the fortune 500 companies, only 3 acknowledged receipt of a resume. That’s before the hiring process has even started. To me that’s just plain rude and lacks any level of common courtesy that should be extended between one human being and another. (Apologies to Gerry if those figures are slightly out but they make the point.)

I have a few suggestions that I will be talking about in the Candidate Experience Track at #Trulondon on 18th/19th Feb, but would like your suggestions or observations to begin the track.

My suggestions apply to all recruiters whatever discipline, as well as job boards or technology companies and look only at the point of entry in to the hiring process.

1: Include more qualifying detail in your advertising. Look to advertise fewer jobs but spend more time on the ones you do. Support your postings with links to video or podcast with additional information. If it is a key role or a multiple vacancy create an event around this. Deloitte’s NZ have recently combined live Ustream with facebook for graduate recruitment and run a monthly show. The more time you invest in to attraction, the more you can expect your candidates to do the same.

2: Before you advertise anything, always search your own data-base first and look at who has applied to you in the past. The right person may be at your fingertips if you have organized the data in a way it can be retrieved easily. Code everything!

3: Create a human interface at point of response. A good example of this practice is carried out by global marketing recruiters Aquent.. when you apply to them, you connect with a recruiter not an ad. (They don’t post any on their site.) This way they can be vetted before they get to far in and either progressed or politely declined.

Personally, I think the job boards can do more on this and create an interface between the potential candidate and the hiring company within the job board using instant messaging. If a potential candidate can see that the recruiter is on line, they can engage with them directly and ask questions before making a submission. Would save a lot of time on both sides and improve the application process. This could also be done by linking a Skype call button that indicates the recruiter is available or a question/message box that goes directly to the recruiter, and is regularly reviewed.

4: Acknowledge every application. Even if this is automated via your ATS, tailor the response to the job giving a realistic timescale for feedback and plan feedback time in to the diary.

5: Create a funnel for all applications.

Channel A: Those that meet the criteria that you want to interview quickly, ideally moving to a phone screen at point of entry and booking the next step immediately. Be very clear on the process and timeline and have pre-prepared job descriptions, video etc you can refer the candidate to. Video does not need to be expensive or professionally shot. The best ones are shot on flip cam and show the staff that do the job talking about the role. I prefer controlled and branded channels for this like http://www.talentonview.com to host this because they are simple to manage on the back-end and easier to keep a track of.

Channel B: Those that don’t fit the criteria but are close to it or may be of some interest to the organisation at some time. You need to put in some kind of classifications at this stage. If you are using parsing technology use it to send out invites to Linked In, Facebook and Twitter. If you run groups in any of these channels, they create great candidate “holding” areas to keep them engaged. Send an automatic invite to join.

Channel C: Those candidates that fit neither category and you want to reject but you should do more than send out a standard “Dear John” letter. At the moment I’ve been doing some work with https://www.mygetaclue.com/ that have some great free resources for job seekers. You can tack this on the back of your ATS and send it out with your rejection letter. It’s great for your brand image, costs you nothing and might even end up making you money.

That is just the application process. In my own blog http://recruitingunblog.wordpress.com/ and at #trulondon I will be exploring the whole recruiting process and how we can work best to protect brand recruiter.

There’s nothing I’ve suggested here that is complicated or costly, but I believe is the right way to make technology in job search far more personal.

Be ambassadors for great recruiting; be glad to hear your views, see you at #trulondon

About the author:

bill-boorman

Bill Boorman is something of a recruitment veteran, having worked in the industry for 22 years. All this despite being told at his first job that he didn’t have a future in the business! At the age of 42, the industry has given him most of his experience, having worked in most market places.

Recruitment has given him an insight in to the workings of many companies and he believes that this has given him a broad based understanding of business and people in general. He bases his training and consultancy work on this experience. He describes himself as being a non-academic trainer, preferring instead to deliver “true life” training that mixes reality with theory. Through his many experiences he has many case studies that help make sense of the problems delegates face.

Bill operates three distinct brands, spreading his message worldwide:

Planning for the Uptick: What does your recruiting toolbelt look like?

In speaking to quite a few recruiters at different networking events, that they are still not measuring their success. The metrics are the nails that hold our wooden frame together because we know how we are doing. We can measure the success of everything with this critical tool. If you are just starting to measure keep your metrics simple –

I had the honor of working a Habitat for Humanity project with my niece a few weeks ago where our assignment for the day was to tool-belt-occidental put up and align the exterior frames.  Now, I am no carpenter by any stretch of the imagination.  In fact, the only other Jewish carpenter I know decided to start another religion.  However, I learned how to line up the wooden frame from one side of the house to the other by using tools such as levels and string.  Basic and simple tools! 

If the frames are not in alignment…well, the house can fall down when you put the roof on. 

As I was working, I started to think about how important this concept applies to the Recruiting world.  How many times have you been down the candidate search mode and you were told that your candidates did not meet the hiring managers’ expectations because they did not have the skills/background s/he was looking for?   Average hiring manager satisfaction is still in the 50-60% range.  Remember when your company was in ramp up mode and the goal was to place butts in seats to meet customer demand?  Companies were in that mode from 2003 to mid 2008 and as the economy begins to ramp up over the next 12-14 months we need to have the right tools in order to meet their expectations.

According to most, companies will begin hiring again in order to keep up with increasing customer demands.  So….are your frames aligned with your company’s growth and workforce planning goals?  What tools do you have in place to ensure that when the increased demand comes, you will be a Recruiting Carpenter?  If the tool belt is a little light then below are some suggestions you may want to consider.  Note that these tools aren’t groundbreaking and may seem simple, but so was the string and level.

Service Level Agreement (SLA):  The concept of the SLA has been around the last six years.  This tool helped our company go from a time to fill of 81 days to a current time to fill of 35.  How?  By taking the time to speak with our hiring managers about their needs with regard to daily responsibilities, the nice to have skills versus the must have skills, and the projects this person would have the opportunity to work on.  The SLA conversations also helped us construct our job posting so that it would sell the opportunity not just be another job description out there describing the responsibilities and skill sets.  Some of the key questions we ask our hiring managers include:

  • What are the big/compelling projects this person will get to experience? 
  • What key objectives do you expect them to accomplish over the first 6 months and year. 
  • What type of training and development is provided in this position? 
  • What type of impact does this position make on the overall company?
  • What does your schedule look like over the next 3-4 weeks?  Will you be traveling and will you have a back-up in your absence for recruiting questions? 
  • When will you be available to begin interviews (dates)?   

There are many other questions you can ask but the key is to be mindful of their time when doing these conversations.  The partnership conversation shouldn’t go longer than 15 minutes.  Remember, they are counting on you to deliver and if you have recruited for this position before, it should be a two minute conversation to see if anything has changed.

Social Recruiting:  If either of these tools are not in your belt, stop reading this article and start looking into a different profession.  Posting jobs on the big boards will soon become a fossil resource in the recruiting world as social recruiting tools and programs like Facebook, LinkedIn, and Twitter continue to revolutionize the way we find candidates.  Even Careerbuilder has started forming partnerships with Facebook and LinkedIn.  Successful recruiters move as fast as technology does to find the best candidates so it is vital to learn and embrace the importance of these tools now before newer technology leaves you in the dust!

The Phone:  Don’t laugh!  The phone is also a very important tool to continue using.  A lot of recruiters have taken social media and use it as their primary communications tool.  Why?  Takes less energy, don’t have to have the voice contact.  Really?  It takes more energy and thought to type using social media/recruiting than it does to dial ten numbers!

 Social recruiting cannot replace the relationship skills that recruiters have been blessed with.  Social Recruiting should be used to make the initial connection or generate interest, but there are a lot of recruiters out there who solely use e-mail and social recruiting as their method of contact.  

Put yourself in candidate’s shoes or better yet, remember when you were looking for a job.  Phone calls are the way to make the connection and show that you as a recruiter (corporate or agency) that you took the time to pick up the phone and find out more about them. The other key is to pick up the phone and let your candidates know where the position stands.   Candidates still feel like they apply to the proverbial black hole because no one is getting back to them.  Remember, the way we recruit and communicate with our candidates indirectly provides insight into what the company culture may be.  If you put your company values and service standards out on your site then you should be living by them every day in your role as a recruiter.  Candidate satisfaction whether the person is hired or not should be measured at all times

Metrics:  In speaking to quite a few recruiters at different networking events, that they are still not measuring their success.   The metrics are the nails that hold our wooden frame together because we know how we are doing.  We can measure the success of everything with this critical tool.  If you are just starting to measure keep your metrics simple – cost per hire, time to fill, hiring manager satisfaction are three great metrics to start with.  Once you have these you can look at more metrics such as Recruiting Cost Ratio, Recruiting Efficiency, Candidate Satisfaction, and Quality of Hire.  The second part is to show off your results and your positive impact to the company.  Create dashboards and post them on a Sharepoint drive for your managers to see and discuss

About the author

mg-pic

Michael Goldberg is the Recruiting Manager for Freeman, based in Dallas, Texas.  Michael has over 17 years of overall HR experience with the last 10 focused on Talent Acquisition.   He has been with Freeman for the last two and a half years and has been successfully able to build great recruiting partnerships and reduce time to fill by 50% over the last year and a half and maintain a Hiring Manager Satisfaction ratio of 95%.  He spoke at the Kennedy Recruiting Conference in Las Vegas and most recently the Kenexa World Conference fall 2009. 

 Contact info:  Michael can be reached at either email address:

[email protected] or [email protected].

Sourcing with Google Images to uncover "Hidden Talent"

Sourcers will stop at nothing to uncover hidden talent. We are constantly looking to unveil new ways to source. More often than not the channels we search for everyday items online can be used to source talent online as well. It’s an approach I like to call common sense. Some of the methods walk the line of compliance but that’s your call. Google Images can help.

Use Image Search to Find “Hidden” Candidates As recruiters, we spend a lot of time constructing our search strings to target Google-Gates “human capital”. It’s a people business. For example, running an “intitle:resume” search on Google will find resumes. Or you could add more keywords to your search to find a “curriculum vitae” and even more keywords if you want to find a candidate “Bio”.

The Restrictions of Text-Only Based Search When it comes to Boolean searches, they all come with inherent limitations. For each candidate search, there will be candidates that can not be found. In fact, some candidates may not even use any normal permutations; and may simply upload a resume titled “Dave’s Experience” or “Dave-Edited Draft1”. It could be anything. What makes finding relevant information so challenging is that the web is made up of 100% user-generated content. So, what are some strategies to uncover these additional candidates?

Google Starts to Enhance Its Image Search Google set the stage to search beyond keywords with their 2006 acquisition of Neven Vision, a software company that specializes in image recognition. Since 2006, Google has been rolling out some of that new technology to enhance its Google Advanced Image Search. Now you can filter down results by Color, Type, Image Size, and more.

 New Google Image Search Feature Targets Human Capital One feature that is particularly useful to recruiters is the “Face” Type Filter. As recruiters, so much of our time is spent trying to find information that would pertain to “people” or potential candidates. Recruiters accomplish this by looking for keywords like “bio” or “sales team”. With Google’s “Face” Type Filter, recruiters can kick back and let Google’s advanced facial recognition software do all the heavy lifting. Here’s how to use it to uncover “hidden” candidates.

Google Advanced Image Search http://images.google.com/

1

 

Step 1:

Put together a string of job keywords (titles, skills, etc.), then run it on Google Images. Geographic keywords work well; state, city, address, zipcode or phone area code. Google NumRange does not work in Image Search.

 In this example, I am searching for a “sales manager” in NY in the Phone Area code 212

Run the search, and as you can see the results won’t be very relevant at first.

2

Step 2:

Click “Show Options”. Then select the “Face” filter.

3

The results look like this:

4

You’ll notice that the Face filter usually does a good job of pulling up “people only” so there’s no need to use any other commands like “inurl:bio” or anything like that.

 Due Diligence; What Are Some Ways Image Search is Helpful?

I’ve found that text-only resume searches are great for people with technical backgrounds such as software developers, senior execs, UI architects, etc. But for positions that are not as tech savvy, such as real estate, insurance, and automotive sales, I have found that Image Search is especially helpful.

 I recommend trying out some searches with the “Face” Type Filter on. As you comb through the results, be conscious of the URL’s and Text on the page. You’ll start to find that there are a lot of candidates that would be near-impossible to find via a traditional text-based search engine.

 Here are some simple strings to try out or Google Images:

  •   insurance agent chicago (IL OR Illinois)
  •  “user experience” (CA OR California)
  •   toyota sales (MN OR Minnesota)
  •  engineer IBM

About the author

Adam1

Adam Wiedmer works within the Recruitment Process Outsourcing industry in the Boston area.  He specializes in providing sourcing and recruiting solutions for high-volume recruitment needs. With only two years experience, Adam has placed candidates for Fortune 500 companies in many verticals such as IT, finance, sales, and customer service. Aside from recruiting, Adam is a dedicated musician and spends his time attending concerts, playing bass, and writing music.

 Email:  [email protected]
LinkedIn: http://www.linkedin.com/in/adamwiedmer

TwitterJobSearch + Tweetdeck = Social Job Search

Recruiters have a cool new approach; it’s called social recruiting. Jobseekers can now join in on the fun. Yes, the social aspect ahs been there for a while; but Tweetdeck and TwitterJobSearch have just raised the bar. Jobdeck is now available to jobseekers to manage their job search. Read about it here.

A little while back I spoke with Bill Fischer founder of TwitterJobSearch. If you haven’t already; take a look at some jobdeck1really cool and exciting things they have going on for recruiters. I’ve also followed the tools most tweeps love Tweetdeck through their growth.

Released today is JobDeck, a partnership between TwitterJobSearch and Tweetdeck. What’s the difference? It’s actually pretty neat. The application will index recruiting and job related tweets leveraging TwitterJobSearch as the backend technology. There is really not much of a difference other than a couple of added columns that run the TwitterJobSearch algorithm’s that I talk about here.

If you already are using Tweetdeck, the app should simply add the columns to your installation you are using already.

In the end you now have the ability to:

  •  Follow recruitment news form industry leading recruitment bloggers and HR pros
  • You have full access to the complete TwitterJobSearch engine in real-time
  • You can now preview short URL’s form within Tweetdeck
  • Update your other social accounts such as Facebook, LinkedIn and MySpace
  • Add, Create and Manager real-time Twitter lists
  • Leverage the power of Tweetdeck’s spam filter

If you want to try it out you can download JobDeck here.

I have an idea. If youa re not subscribed to the blog you can do so HERE. It’s free and we give really cool things away.

Why You Should Recruit a Mentor

Mentors can go a long way. How you choose your mentor is up to you. But as a recruiter have you thought about the importance of recruiting your own mentor? Maybe you should. Jenny DeVaughn shares with us some compelling reason why you should seriously consider recruiting your own mentor.

If you have not already, please consider subscribing to our updates. They are free and we give really cool things away. Sign Up

Last week, I was honored to kick off part 1 of a 3 part series of social media content at the TAG Recruiting Society in Atlanta, GA. We mentor are fortunate to have a strong community of recruiters, sourcers and innovative leaders. I enjoy going to industry events and declaring that I am a part of the Atlanta Delegation. Our recruiting community must continue to mentor and be mentored.

Mentoring…
involves sacrifice and commitment.
In order to be mentored, put aside your pride, humbly asks questions and learn. On the other side of the coin, mentors give their time and expertise to help professionally develop their mentoree. This is an invaluable gift.

isn’t exclusive. Since I have multiple interests, I sought out a couple of mentors who were successful in completely different arenas. This allowed me to be stretched and view different roadmaps to achieving my goals. Also, you may not be ready for a one-on-one mentorship. Start being an active member of a group mentorship forum like ERE or Recruiting Blogs.

creates accountability. With your friends, you may be able to dream out loud repeatedly. A mentor will listen to the same conversation and brainstorm specific activities to make this dream a reality. Your intentions are now defined. An update will be expected at the next meeting with the mentor.

puts the ‘us’ back in trust. In the book, Managers as Mentors by Chip R. Bell, the author discusses how the mentor and protégé can create a level playing field to have a productive mentoring relationship. Being completely transparent and communicating honestly leads to fantastic results.

Thank you to those mentors who have paid-it-forward by listening and then sharing your heartfelt advice. You continue to lead by example and invest in me. I’m grateful.

Simply put, those who engage in mentorships will have a competitive advantage in work and life. Your next approved requisition is to start recruiting a mentor.

About the author:

JD

Jenny DeVaughn, Chief Enthusiast Officer (CEO) of Social Precision, specializes in strategic corporate and professional growth via social media consulting. Her scope of experience is focused on creating customized social media webinars, presentations and social recruiting training. Jenny’s clients include: small companies to large corporations who are seeking to leverage free social media tools to increase revenue, discover new clients, gain a competitive advantage, demonstrate value, engage talent, genuinely connect with target prospects and monitor their brand online. She recently accepted an opportunity with Bernard HODES Group as their Director, Social Strategy.

Prior to starting her own consulting company, Jenny gained vast experience using social media as an Executive Recruiter.  Her primary focus was to increase business and contacts which was aided via social media initiatives. Jenny’s pay-it-forward approach has afforded great opportunities to work with non-profit organizations. She is the Executive Vice President of Marketing and PR for the Society for Human Resource Management – Atlanta Chapter (SHRM-Atlanta) and the Director of Career Advancement for the National Association of Asian American Professionals (NAAAP). Additionally, Jenny participates in the Recruiting Society of the Technology Association of Georgia (TAG).

You may read Jenny’s latest blog post at http://socialprecision.com, connect with her via LinkedIn at http://www.linkedin.com/in/jennydevaughn or follow her tweets at http://twitter.com/jennydevaughn.

Down them All with Firefox

Apps and Addon’s can make your online sourcing activity more productive only if you leverage them properly. Firefox is jammed packed with great addon’s and many that I use daily. Down the all was probably one of the first I’ve used and the one I use the most today.

Firefox is no doubt one the more likable browsers to use and it’s certainly packed with features that are recruiter friendly. A while  firefox back (November 2009) I started to put together this series but it never actually made it to posting. Now that we are smack in the middle of the Recruiting Carnival and I’m itching to post I figured it’s time to kick it off.

Let’s start with Down them all. Down them all is certainly not new but it’s super effective and can really limit wasted time when searching resumes online.  Check out the video below. It’s a basic example on how to leverage Down them all while creating a BASIC Boolean string.  I capitalized Basic because know it’s basic and not as cool of an example as I could have used.

Let me know your thoughts and your favorite addon’s as well.

Three Elements of a World Class Marketing Call

In today’s market, the emphasis is on finding open positions and marketing clients. In a candidate-driven market, the focus is on recruiting. In both marketing and recruiting, the same approach applies for the first phone conversation. Via Mike Ramer

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Online conversations are all the rage today.  Which got me thinking.  I should write about what isn’t getting much play today, but is  Call-Center-Solutions-Provider still central to the recruiter’s world.  The telephone call.  This site, short for Recruiter Talk, reinforces this. “Talk” to me means voice-to-voice speech.

Certainly, there’s value to an integrated web presence, online networks and short e-conversations – IM, texting and Twitter.  (Topics for another piece.)  However, in my experience, there’s nothing more effective – in speed, focus and quality in building relationships – than the good old-fashioned phone call.  If it’s done right.

In today’s market, the emphasis is on finding open positions and marketing clients.  In a candidate-driven market, the focus is on recruiting. In both marketing and recruiting, the same approach applies for the first phone conversation.

In my training, I talk about the three elements of a World Class Call:

1)  Content – What you say. Specific words that grab attention and engage.

2)  Delivery – How you say it. Upbeat. Personable. Professional speech. Varied voice tone.

3)  Timing – When you say it. Getting the right person on the phone at the right time.

Before making the call, you need to do research, name sourcing and think through what you’re going to say.  Here is the process my firm takes, followed by a recent marketing call I had.

Finding Open Position: 

You can locate open jobs today through the social media sites.  In this case, we found a VP Finance through LinkedIn’s “Jobs” feature. The position was in our recruiting niche and our geographic focus.  The job description stated the company’s name and that the position would report to the Chief Financial Officer.

Sourcing the Hiring Manager:

Before making the call, we need four pieces of information.  The Hiring Manager’s: 1) Name, 2) Title, 3) Direct Phone Number, and 4) Email address.  In this case, we sourced the CFO’s name through a web search using parameters: [Company, CFO].  We found the company’s phone number on the firm’s website.  We called into the firm and asked the CFO’s assistant for his email address. When she wouldn’t give it out, we learned the firm’s email string through a web search. It was: [first name (dot) last name @ company.com]. We plugged in his name.

First Contact: Voice Message + Email:

I then called back into the company and left a voice message for the CFO. I said, “Hi Bill, I’m Mike Ramer, we haven’t spoken before”, stated who I was and that there were two reasons for my call, but couldn’t leave a detailed message for reasons of confidentiality, but would send an email.  I then sent a short email with the subject line: “Time to Talk?”  The next day, he emailed me back that he couldn’t talk that week because he had a family emergency, but that I should follow up with him the following week.  I emailed him back that I would.

Pre-Call Research:

We then researched him and his firm on the web and LinkedIn. We learned he was also an EVP and Board Director.  We learned about the size of his firm, its products and recent company news. We learned his experience, his education and, since he was a company officer, his current compensation was online.  He lived in New York and was educated in New Jersey (my home state).  The take-away here:  Find out what you have in common (work, life, interests) before making the call.  These could be areas of engagement.

The First Call:

World class calls are great conversations. There is a free flow exchange which mixes both personal and business topics.  In the first 15 to 30 seconds, we create the first impression. Over the next two to three minutes, we create “call chemistry”.  As quickly as possible, you’ll want to begin asking questions to engage in a dialogue. From the beginning, keep in mind the three elements: Content, Delivery, Timing.  Here’s the transcript of my marketing call:

Mike:  Hi Bill, I’m Mike Ramer. We traded messages last week.  I’m President of my search firm in Northern New Jersey – in the New York area. We specialize in working with mid-to-senior management in your industry. We’ve been at it for 18 years and have established relationships with leading firms and have deep contacts in your area.  I hope all worked out for you last week. You mentioned you had a family emergency?

CFO:  Yes, my mother had a medical emergency. She was in the hospital. But she’s back at home and fine now.

Mike: That’s good to hear. You know, I think about it more and more.  The older we get, health is most important.  Lately, I’ve been   152041main_bush_121callthinking more about my parents and try to enjoy each moment I’m with them.  I understand you’re in upstate New York?  I drive through your area two or three times a year on route to visiting my in-laws. It’s good country and low cost of living, right?

CFO:  It is. Housing costs are low and the schools are pretty good.  We’ve been up here about seven years now.  I’m a Jersey boy originally. I went to Rutgers and grew up in Toms River.

Mike: Really!  We have Jersey roots in common.  My family used to have a place near Island Beach State Park near Toms River.  I like the shore area and visit once or twice a year with my family.  What made you move to upstate New York?

CFO:  To be by my wife’s family and this career opportunity.  I’ve been happy with the move. The firm’s been doing very well.  We’re up to $900 million in revenue and were added to the Russell 5000 index a couple years ago. The stock’s moved up nicely since then.

Mike: That gets to the two reasons why I wanted to speak with you, Bill. The first – my firm is on a search for a CFO in Southern Connecticut.  It’s an excellent well-established firm, great management team – one of my best clients. They’re currently private, about $1.2 Billion in revenue – and poised to go public. They’re seeking a CFO who has been through the IPO process.  It could be very lucrative.

CFO:  I did that here for our firm. (He explains what he did.)  Though, I’m pretty well set here, but might consider if the opportunity is to good to refuse.

Mike: I understand. This position might be for someone in your network. (My take-away.)  I’d like to send you the job description for your review and if you know a colleague you could feel free to share it.  The second reason I wanted to talk to you was I understand there is an open position under your management for VP Finance that will be responsible for (read requirements from job posting.)

CFO:  Well, Mike, we’re probably set with that.  I have eight candidates’ resumes who look pretty good.  The top one lives in Texas and she wants to come back here to be closer to her family.

Mike: I hope that works out for you, Bill.  It’s always a challenge to find the right-fit candidate, with the right mix of background and experience.  I figured you’d probably have to relocate the person.  If it happens not to work out, my firm can assist.  Are there other positions you might be hiring for in the near term?

CFO:  In fact, I just had a meeting with my HR Director this morning. We’ll be looking to bring on two Senior Client Development Officers for a new division in Saratoga within the next three months.  We may need some help with that.  How does your firm work?

Mike:  We have contacts in that area and have worked searches like that. The choice candidates will be local and have established books of business.  The top performers will probably not have their resume updated and want to keep all confidential.  They’ll have to be recruited. (Explain search and recruiting process.)

CFO:  Sounds good, Mike. Could you send a proposal and follow up with me in a couple of weeks?

Mike:  I will next week and also put my card in the mail to you.  Great to talk with you, Bill.  I enjoyed the conversation.  I’ll follow up with you in a couple of weeks after I send the proposal.

The four steps after the first conversation are:

1) Email the next day.  In subject line: “Our Conversation/Follow Up”.

2) Mail short note with business card, referencing first conversation.

3) Send the recruiting proposal within the week, by the time we said we would.

4) Email to schedule the second call.  (That dialogue is for another post.)

The World Class Call is customized for the hiring manager and each situation.  There are no standard scripts that work every time. Only a format, an approach.  This summarizes mine:

  • Keep in mind your end goal (in this case, learning about open positions).
    • Have a personal, professional conversation.
    • Use your research.  Engage in topics you have in common.
    • Be sincere.  Be yourself.  Ask questions.  Listen.
    • Make the conversation memorable.
    • Then follow-up, again and again.

In my experience, this has been the most effective way to develop rewarding new relationships – in any economic market.  The phone call may not be in fashion now.  Though, person-to-person voice conversations will never go out of style, because of their relationship-building power.

_________________________________________________

Ramer_Training_2Mike Ramer, CPC, CSP is founder and president of Ramer Search Consultants in the New York area.  He is an international trainer for the search and recruitment industry.  Mike designed   The Art of Search (c) training programs, which he presents in-house at recruiting firms and industry events worldwide.  He has trained 2,500+ recruiting professionals at 50+ events including; NAPS, ASA and Fordyce conferences.  He was the highest rated speaker at 2009 NEAPS, New England’s regional conference.

Mike’s firm also offers “human capital” services, including; Career Coaching, Job Search Consulting and Employment Expert Services for legal cases.  He is very active on social media sites; LinkedIn, Twitter and Facebook.  Connect with him and he’ll respond to you!  Mike lives in the New York area and loves to travel and coach his boys’ sport teams.  He is a believer that “attitude determines altitude” in business and life.  For more about Mike and his training, visit his firm’s website, www.RamerGroup.com or email him [email protected].  Follow him on Twitter @MikeRamer.

These are testing times and I have a 3rd on the way!

As a Third party Recruiter, dealing with the Hiring Manager, the decision maker, be that HR, Recruitment, Project Manager, Team leader etc, was a challenge. Not returning calls, emails etc, not responding to meetings, saying one thing to you, whilst doing another, seeing other recruiters behind your back. This wouldn’t happen once

For those who don’t know me I am an in-house Recruiter and a Dad of 2 kids under six, with number 3 in pretty close proximity.  I do find that my professional and personal life tend to intertwine a little too much at times, not sure if this is healthy or not, oh well.  I tend to be able to draw a lot of inspiration from both sides of my life which influence the other.  This is one of those stories.

They say this Recruiting gig would be so easy without candidates, hiring managers, clients and dodgy technology.  (Being a parent  baby_withmoney_narrowweb__300x473,0 would be easy too, if not for the kids) You wouldn’t make much money, but life would be easy.  I’m going to focus on the Hiring Manager today.  I’m pretty over the technology – Social Media – job Board discussions, so I was thinking of going to the basics. I feel candidates have been done to death too, so I feel the need to discuss the fun subject of the Hiring Manager.

I’m surprised that the psychology hasn’t really changed that much in my transition from Agency to Corporate.  I thought it would be easier once I was part of the company. I WAS SO WRONG.

Recruiting is viewed as Recruiting, how ever you brand it.  Nope saying I’m a Consultant! This doesn’t help your argument.

As a Third party Recruiter, dealing with the Hiring Manager, the decision maker, be that HR, Recruitment, Project Manager, Team leader etc, was a challenge.  Not returning calls, emails etc, not responding to meetings, saying one thing to you, whilst doing another, seeing other recruiters behind your back.  This wouldn’t happen once working in-house would it? Surely not, you’ll be a highly respected part of the core team, influencing all levels of the organisation! ba bow! it has happened, my friends, it will and it will again.

It has been a source of frustration of mine, but I’ve come to terms with it now.  woooo saaaaa.  Believe it or not, what has helped me come to terms with this is toilet training my 2.5 year old.  Yes you read right! Toilet-training.  No not the fact that every time I walk around a corner I expect to have to clean up a mess! Or the fact that the both rarely know what they want or get distracted way too easily from the job at hand, for something even newer and shinier, or that both seem to be able to manufacture tantrums at the first sign of not getting what they want.  It is all about the influencing skills, the persistence, the value add, and knowing in yourself that they will be better off for the exercise, these attributes that YOU need to have to make it work.  It’s not their problem or issue, it is yours to deal with.

It wasn’t a real big challenge getting Hiring Manager buy in when I first started in-house Recruiting, the systems, process etc, were there, and it was followed under full watch of the CEO.  The challenge came when my company started acquiring companies.  Trying to establish my/our process on another company which was used to doing things another way.  In one particular occasion, a person who was the HM, who had personally gone through our hiring process unsuccessfully.  Now let me tell you that was an icy reception.

They had always done things a certain way, they were comfortable and secure in this knowledge, and here I am trying to change all this with the instigation of a foreign process. (works for Hiring Manager and toilet training)

What to do?

You don’t want to get all corporate, with a “well sorry, I know you had your own process before, but it’s my way now” on the poor person, you need to allow them time to adjust.  you need to sell your services, you need to sell your function and your own knowledge.  In short you have to prove yourself again. (and then if that doesn’t work say “well sorry, I know you had your own process before, but it’s my way now” – Hiring Manager or “because I said so that’s why!” – Toilet Training *joke*)

Funny enough the easiest way to impress Hiring Managers (and kids) is to simply do as you say.  Revolutionary I know, but correct all the same.

If you are going to shortlist by this date… DO IT! if you say you are going to update them daily… DO IT!  If you say you will contact someone by a certain time, or have an Ad up or whatever it is you agree to do, DO IT! (If you say you will give a reward for a whole day minus accidents… DO IT!) This will get you instant respect.  Trust me; most hiring managers aren’t used to that.  Be honest with them, make them accountable (Accidents= no reward)!  If they promise you things, like an agreement on a short list, or times for interviews, or feedback or anything, and they don’t deliver… CALL THEM ON IT!  Whilst you are a service provider, you are not subservient, ensure they give you the same respect you extend to them!

If they go back to their old ways, ie going back to Agencies, or short circuiting the process, or not telling you when they want to go to the toilet – CALL THEM ON IT! They know better and are just challenging you.

Believe in your services and your expertise… you are there for a reason, you are an expert in this field (both I’d hope), you have the experience and knowledge to be able to offer valuable advice that should be followed.

And Persist! It’s your job for god sake, and if you give up, or turn a blind eye as it’s just easier that way or think they will come around when they are good and ready, why rush things.  If you do, trust me.. things are going to get messy!

About the author:

dnuroo

Dan has been in the Recruitment industry since 1997, where he started working for an IT Recruitment Agency. He worked in a number of roles there, from Resourcer to Account Manager to general consultant. In 2002 he took the plunge into the world of Internal Recruitment and has been in his current role with DWS as National Recruitment Manager since then. He is a career Recruiter who is passionate about the industry, and when time allows he is active in a number of online Recruiting Communities.

Website: http://saysomethingdan.blogspot.com/

Email: [email protected]

3rd Party vs Corporate Recruiters

the corporate recruiter let you through? Or is it really the recruiter who is blocking you from making your way in? Maha Akiki breaks it down:

I started my career in recruitment as a third-party recruiter, in a contingency environment. I then moved into a Corporate  phone-screen-interview Recruiter role, back into third-party in a retained environment, followed by over seven years as a Consultant in a Corporate Recruitment environment.

I still do not understand the rivalry between Corporate Recruiters and Third Party Recruiters. Can’t we all just get along?

As a consultant, I mostly joined an organization as the only recruiter. I have worked with companies with over 1000 employees, and as little as 70. I have always had good relationships with the third-party recruiters I’ve worked with – some I’ve brought with me into the organization, some heard of where I was and contacted me.

That is why I am always surprised when I hear or read about the enmity between the two. I often compare it to sibling rivalry, both competing for their parents’ attention (Hiring Managers), longing for their exclusive love (hiring their candidate).

Let’s face it each group has a main complaint:

Third Party Recruiters complain that the Corporate Recruiter prevents from accessing the hiring Manager; therefore sabotaging their success, while Corporate Recruiters whine that Third-Party Recruiters disregard them by bypassing them and contacting the Hiring Manager directly.

The Solution is simple.

Third Party Recruiters: Make sure you contact the Corporate Recruiter first and Corporate Recruiters: Give access to the Hiring Manager when working with Third Party Recruiters.

As a Corporate Recruiter, Third Party Recruiters and I always agreed on a process we will be working:

  1. Third Party Recruiter contacts me if they have a Candidate they want to present (but no requisition they are working on), or if they saw a posting on our site they want to work.
  2. I confirm a)   if we have a need for the candidate or b)if we need help with the req, and 3)if we have the budget
  3. Once it is confirmed that we need to work with a Third-Party Recruiter, and after the initial call between said Third-Party Recruiter and myself, and an introduction to the Hiring Manager, I give them full access to the Hiring Manager. Often, they still have to come back to me to complain – I mean inform me – that the Hiring Manager is not getting back to them.
  4. Third-Party Recruiter keeps me abreast of any conversation / emails between them and the Hiring Manager
  5. We all live happily ever after…

I believe the biggest mistake Third-Party Recruiters make is assume that Corporate Recruiters are the gate-keeper to the Hiring Manager. Corporate Recruiters are aware that they sometime need help, and that the best help will come from the Third-Party recruiters who specialize in a particular industry or skill. The main reason Corporate Recruiters use the “You are not on the Vendor List” line is because the Third-Party Recruiter has showed them disrespect by simply ignoring.

I truly believe that Third Party Recruiters and Corporate Recruiters can live in piece if they both respected one another.  Or I might have been living my own fairy tale of Third Party / Corporate Recruiter Heaven, and no one will get to live it again.

About the author:

MahArt2

Maha Akiki has been recruiting since 1998.  She started her career in the third party world, working both contingency and retainer, before moving into the corporate world. For over seven years, she worked as an Independent Recruiter, mostly in the Healthcare / Pharmaceutical Industry, as well as Financial, Engineering, and Biomedical Fields. Maha writes a quasi personal/industry related blog http://www.callmeJacques.com, and you can catch her, along with her co-hosts Geoff Webb and Samantha Harris every Wednesday night, 8 PM EST at the Recruiter House Party Radio Show, www.recruiterhouseparty.com. Maha is also involved with the TRU unconferences www.theTRUconferences.com