Tag: branding

The 16 Core Competencies of a Successful Employer Brand Professional

Spoiler: You’ll Wear A Lot of Hats What does it take to be a great employer brand professional? As a rapidly growing and evolving role...

Bring the Magic to the Masses by Branding your Team

Sometimes you are recruiting for a group that’s magic.       Candidates walk into an in-person interview undecided and...

Recruiting Branding

Who Am I? A Recruiter Brand Story

    A funny thing happened sometime in the last ten years. You can blame the Internet, Millennials or whoever you want, but the...

Stay Weird

Keep Your Company Weird: Use New Talent to Build on a Unique Brand

If you’ve been to Austin, Texas, in the past couple of decades, you may have seen this message on T-shirts and bumper stickers: keep...

Is “personal branding” a buzzword, or is it crucial to the modern era?

Here’s a little intro to the idea of personal branding by way of my Thursday this week. I decided to drive over to a Small Business...

Why Your Recruiters & Hiring Managers Are Your Most Important Brand Ambassadors

    “Being a brand ambassador is the entire point of recruiting, and done well, its entire competitive advantage.” –...

recruiters

Candidates and recruiters both need to quickly explain what they do/are/represent

Let me cue this up for you with a section of this article: I think we miss a huge opportunity in networking when the people who care about...

The Critical First 100 Days of an Employment Branding Program

I began my career in Employment Branding in way back 2002. Since then, a great many people have asked me about the early steps you need to...

How Job Seekers Really Use Glassdoor Reviews

As an HR analyst at Software Advice, a company that connects businesses with recruiting software vendors, Erin Osterhaus frequently...

LinkedIn: Top 3 Trends Impacting Recruiters in 2014

If there’s one recruiting trend you can count on in 2014, its that LinkedIn will continue its dominance – and ubiquity – within the...

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