How can Artificial Intelligence Help Recruiters?

How can Artificial Intelligence Help Recruiters-01

The role of AI across industries and sectors have crossed the stage of being an in-trend technology.  The time when businesses were incorporating AI to emerge as a tech leader has been replaced by a time where businesses are using AI to survive and come steps ahead of the competition. 

The inclusion of AI in recruitment is no different. 

The technology is making the process of finding the best candidate and making them a part of the team an efficient, unbiased process. 

As you deep dive further into the article, you will find that the AI tech trends is poised to be a gamechanger in the recruitment domain not just in the current time when the world is finding use cases for its incorporation but also in the time to come.


Ways AI can make the recruitment process more efficient:

Automate sourcing of candidates

Identifying talent begins with sourcing candidates and developing a pipeline. Even after the presence of social media, job boards, and forums, this can be a challenge and a time-taking task. 

The role of AI in the process of sourcing candidates revolves around automating the sourcing process and extending reach around the same time. There are systems that can analyze over 300 million + social profiles. 

In addition to finding candidates, AI systems can also be used for sending personalized messages to the candidates kept in the pipeline. 


Matching candidates

Another use of artificial intelligence in the recruitment domain can be seen in the candidate matching process. 

Modern AI systems can skim through thousands of resumes and CVs and establish the best match condition by looking into the keywords and skills that the employer is looking for. 


Lower bias

The recruitment process has been covered with bias. More than 44% of the applicants have experienced discrimination in the hiring and recruitment process. 

Lowering unconscious and conscious biases in the hiring system continues to be a top priority item with over 85% talent acquisition leaders feeling the pressure of bettering diversity. 

A slew of new tools has emerged in the market to eradicate biases from the hiring process. An example of that can be seen in the Textio tool which helps companies curate inclusive job descriptions. There’s also an unbiased chrome extension that enables recruiters to toggle off photos and names from talent pool size to remove unconscious bias. 


Personalized Employee Value Propositions

Most of the companies tend to have a fixed set of employee value proposition: benefits which the employees receive in turn of their skills and experience that they bring to the organization. 

However, in recent times, this has become questionable. After all, every employee is different – meaning there is no way to guarantee that every employee would get motivated by the same set of EVPs. 

GEM Recruiting AI

With AI’s analysis capabilities, it will soon become possible for the organizations to offer EVPs that are custom designed for every individual employee. This, in turn, will play a huge role in retaining good employees in the company. 


Bettering engagement

Chatbots, over the past few years, have made a huge impact on businesses. After establishing its capability to enhance relations between customers and businesses, it has seeped into the recruitment domain as well. 

Let’s take the Mya platform as an example. The AI-based platform automates over 75% of the recruitment processes. By answering applicant’s questions, verifying their qualifications, and keeping them updated throughout the process. 


Analysis of facial expressions

Video interviews tend to be a great way to gauge someone’s energy, how they present themselves, and their confidence level amongst other things. The model helps in making the interviewer and candidate connect with each other. While making them comfortable to understand each other’s objectives better. 

The inclusion of AI in aiding the results of video interviews while still an uncharted territory can be a great way to judge the candidate’s mood towards the job offering, assess their personality traits, and even tell if they were lying in the interview. 

Now that you have gotten a preview of how AI can make the hiring and recruitment process better, let us look at the tools or platforms which are supporting the rising adoption of the technology. 


The best AI recruitment tools 2020


The platform takes in your job requirement and then uses machine learning for finding relevant candidates. They are then engaged through email or text. In a short span of time, it has become one of the most reliable top of the funnel recruitment tools. 



The AI-based talent sourcing engine helps build customized lists of candidates on the basis of job description. A list that they shortlist from their 500 million talent profiles. 

Companies also use the tool for sending out personalized messages to outreach the candidates. 



The platform enables companies to use AI technology for vetting potential employees. It makes your current team take tests using which the system builds an algorithm to develop an ideal employee persona. You can then have the candidates apply for the same test. 



Hiring and retaining talents is one of the prime responsibilities of every flourishing company. However, achieving it with efficiency can be a challenge. A challenge that can be solved through a smart solution – AI. 

What is important to remember, though, is that human connection lies at the center of the process. Meaning, as you move on the upper funnels, you will have to find greater ways to ensure human connection and interaction. 

Jason White

Holding a Bachelor’s degree in Technology and 2 years of work experience in a mobile app development company, Jason is focused on making technology digestible to all. Being someone who stays updated with the latest tech trends, he’s always armed to write and spread the knowledge. When not found writing, you will find him answering on Quora while sipping coffee.