Recruiting

The story you tell is more important than ever. It’s the voice of your company and in a world where almost every candidate is doing their research before even considering… Read more

For all the talk of “reinvention” in recruiting, for all the products promising to “disrupt” hiring, and for all the banal banter about fixing what’s “broken” in talent acquisition today, the… Read more

I went to college with marketing in mind. I applied to go to college as a business major. I would become a marketer and write jingles about chips and childhood…. Read more

What do you think of when I say “Cuba?” Much of America’s impression of Cuba comes from propaganda and history books – likely black and white images of Fidel Castro and… Read more

Have you ever tried to fix a car yourself? It seems pretty easy when you’re watching the YouTube video or reading the tutorial. It’s a step-by-step list – anyone can… Read more

Algorithms make a lot of decisions for us, whether we know it or not. They decide what ads we see, what Youtube video plays next and a lot of the… Read more

Voice search has become a nearly ubiquitous part of our existence, moving from the margins to the mainstream so quickly it’s hard to believe that just two years ago, only 41%… Read more

  They call it “social media” but I’m unclear when it transitioned from social to just that annoying thing we call media. Social implies that we talk, we converse and… Read more

I’ll admit that I joined Twitter somewhat reluctantly; unlike, say, Facebook, which is instantly intuitive and almost universally acceptable, Twitter seemed, in the halcyon days of social media, something akin… Read more

When I say car salesmen, what do you think of? I imagine some of the first words would be slimy or sneaky. Needless to say, it’s not usually the best… Read more

The whole concept behind the show “The Voice” is pretty simple. Take a bunch of artists and have them sign for four judges with their backs are turned. The tension builds… Read more

Learning how to talk to each other is a concept that’s becoming steadily more difficult thanks to the influx of a thousand different channels, many of which are designed to… Read more

The perception of data has been evolving for some time now. Initially – data was cool. Coming from a world where we found phone numbers and addresses in the phone… Read more

With kickoff just a few weeks away, I’ve been thinking about football. Specifically Draft Day. I imagine being a candidate for selection in the NFL Draft must be one of… Read more

Have you ever noticed how people buy and sell almost anything? Craigslist is a landmine for junk hunters. People who just collect random things and start their own antique stores…. Read more