James Ellis
James Ellis is an authority on employer branding, focusing on companies who think they have no choice but to post and pray for talent. He is the principal of Employer Brand Labs, a bestselling author, keynote speaker, practitioner, and podcaster with a wealth of experience across multiple industries for almost a decade. You can find him on LinkedIn or subscribe to his free weekly newsletter The Change Agents.
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Content authored by James Ellis
Highway to Hell: The Future of Recruiting is Terrifying.
I don’t get out a whole hell of a lot, at least as far as the trade show circuit is concerned; taking the time out of my day job for “thought leadership”… Read more
Beautiful Struggle: Why Social Recruiting Shouldn’t Be Easy.
For years now in the world of social recruiting, there’s been a litany of subjective stories, anecdotal evidence and “thought leadership” (or lack thereof) about how “one simple trick” or… Read more
The Secret Sauce: Why It’s Time To Shut Up About Social Recruiting.
Can we be honest for a moment? Maybe, as the kids say, “get real?” When you and your talent acquisition team started talking about social recruiting, did you actually have… Read more
Good Side, Bad Side: How To Stop Sucking At Employee Generated Content.
If you’re like most employers, there’s a good chance that you’re already investing in employer branding by now. In fact, a recent Harvard Business Review study showed that fully 74%… Read more
Has Recruiting Content Jumped The Shark?
For many of us who work in the content marketing space, one of the biggest trending topics is the question of whether or not there might not just be too much… Read more
The Cure: 6 Hiring Problems Recruiting Content Can Actually Solve.
Like many marketers, I’ve always been a huge fan of content; after all, it not only gives me something productive to do on the train, but it keeps me informed,… Read more
Recruiting Content: How To Catch A Purple Squirrel.
I bet you’ve already noticed how much harder it has gotten in the last year or two. The economy is improving, so everyone’s willing to look for a new job,… Read more
From Pipedream to Pipeline: A Closer Look At Quality of Hire.
The amount of time it takes candidates to go from passive prospects to active applicants has increased significantly since the job market surplus shifted (along with the balance of power)… Read more
Waiting for Superman: Why Your Employer Brand Is Holding Out for A Hero.
Super hero comics and movies are often predicated on a simple idea: that the superhero has a secret identity no one knows about. While the world may be searching for… Read more
Phantom Menace: Why Google Thinks Your ATS Is Spam.
It’s always great when people within the recruiting business share information, as I believe it helps us all serve our clients and candidates better in the long run. An article… Read more
Recruiting Content Is A Game Any Employer Can Win.
Not having the ability to market and pay salaries like Google and Facebook doesn’t mean you are relegated to second-tier talent. If you tell your own compelling story with… Read more
How To Make Twitter Work for Talent Acquisition.
There’s no denying that I love Twitter. And I know a lot of you do, too. With 284 million registered users, its a perfect place to look for candidates, especially… Read more
Why Marketing Shouldn’t Own Your Career Site.
Two years ago, I applied for a job at a very well-known retail company. I was applying for some web or marketing job, and I had to run the hour-long… Read more
It’s A Match: What Tinder Can Teach Us About HR Technology
For all the people spending time trying to make the Internet better, it’s actually quite rare to see a unique idea. Think of the first time you saw Twitter, or… Read more
Content Strategy Success: How To Get More Engagement From Social Media
Talent acquisition professionals regularly say, “I don’t want more applications, I want better applications.” When they look for marketing solutions, they don’t want yet another solution that simply generates more… Read more
