Sonru showcased at the CERN Recruitment and Sourcing Best Practices Seminar in Geneva »

PRLog (Press Release) – Nov 25, 2011 – London 25 November 2011. Sonru’s award winning video interviewing technology was showcased at the CERN Recruitment and Sourcing Best Practices Seminar organized by the recruitment team at CERN, the European Organisation for Nuclear Research, in Geneva last week.

The inaugural annual event brought together a who’s who of international recruitment professionals both in terms of industry speakers and the large media presence covering the event. The presentations were streamed live (from the home of the WWW) and generated significant traction among the twitterverse (#CRSS2011).

Topics ranged from issues from the Jobseeker’s perspective to modernizing recruitment in Brussels to vision and tools in sourcing and video screening (Sonru).
The keynote address was from Robert Cailliau who with Tim Berners-Lee developed the World Wide Web. Other speakers included David Bearfield, Director of the European Personnel Selection Office (EPSO); Keith Robinson, Founder of SiteAdvisor Group and Co Founder at; Gabriele Silva of L’Oréal and Yves Quitin, Director General for Personnel & Administration at the European Parliament among other gurus / influencers such as Steve Evans, Tom Chesterton and Antoine Lhosmot of Potentialpark.

Sonru founder Ed Hendrick co-presented a paper with Dr Sue Morison, from Queen’s University in Belfast, whose most recent work has involved the development and implementation of Multiple Mini Interviews (MMI) to select students for the undergraduate dental course from both home and overseas. Their presentation showed how Queen’s have developed an online MMI for overseas students to replicate the face-to-face process used with home students in a valid and reliable way using SONRU.

The event was attended by representatives from some of the largest organisations in Europe/worldwide such as the World Health Organization, theInternational Committee of the Red Cross, Global Fund, , the European Parliament, Oracle and Shell.

James Purvis, Head of Recruitment at CERN commented, ”The goal of this seminar was for practitioners to openly share best practices – what works & what doesn’t work. Sonru technology was of clear interest to many for its innovative role in reducing costs and increasing quality of hire in the recruitment process.”
Ed Hendrick, Founder of Sonru added, “Sonru were delighted to work with CERN and speak at an event organised by such an eminent and distinguished organisation. Some companies say they stand on the shoulders of giants but to be included as a peer among such formidable players was quite humbling. It gives us great satisfaction that the organisation that invented the web is using our online video interview service to find the best talent to further their ambitions.”

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