When it comes to technology, people want it all. And then they realize that maybe they want it not so much. Remember how Facebook introduced Facebook Lite a few years back and then went on to introduce Facebook Messenger Lite? They realized that if they want to gain the most users, they had to accept that some people have crappy old phones. So they created a lighter version of the app that could work on 2G and 3G networks.The LinkedIn Mobile app takes up a whopping 27 MB on the Android phone. And now, starting in India, they have launched Linkedin Lite.
Here are some interesting facts.
1.) LinkedIn Lite app is less than 1 MB in size.
2.) The new app can load pages in five seconds “even on a 2G network.”
It will also help those of us with spotty networks and limited storage.
3.) It will reduce data usage by 80 percent.
4.) India has emerged as a top market for LinkedIn in the Asia Pacific, contributing 42 million users. It actually launched there in September.
5.) LinkedIn reportedly plans to launch in 60 countries with limited mobile coverage in the coming weeks and months.
The lite version still allows you to see your normal news feed, personal profile, networks, messaging, and notifications. Just not the other stuff that takes up too much data.Unfortunately, there are no Premium features available with LinkedIn Lite, including:
- Background image
- Premium Insights in the job details page
- Search filters
- Sending InMail messages
- LinkedIn Learning
“Besides providing a fast, data-light solution for professionals in slow network areas, we hope the LinkedIn Lite app will democratize access to economic opportunity. Regardless of their device or location, we hope to level the playing field for all LinkedIn members so they can get closer to their dream jobs, grow their networks and become more successful,” said Akshay Kothari, LinkedIn’s country manager for India. It should be interesting to see how many users flock to the “Lite side” of apps.
By Jackye Clayton
Jackye Clayton, with acclaimed expertise in diversity and inclusion, recruitment technology and a global network of non-profit, human resource and recruiting professionals, Jackye Clayton is a servant leader, uniquely inspirational speaker, and a revered thought leader. Jackye was named one of the 9 Powerful Women in Business You Should Know by SDHR Consulting, one of the 15 Women in HR Tech to Follow in 2019 by VidCruiter, 2019 Top 100 list of Human Resources Influencers by Human Resource Executive Magazine and one of the Top Recruitment Thought Leaders that you must follow in 2019 by interviewMocha Magazine. Currently, Jackye is the Diversity, Equity, and Inclusion Strategist at SeekOut. You can find her on Twitter @jackyeclayton and LinkedIn https://www.linkedin.com/in/jackyeclayton
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