Beware: This post is not for the old heads at heart. (at least if you have not evolved in text messaging in recruiting)
Here’s the pitch:
- 86% of Job seekers use their mobile device to search for a job
- 97% of all text messages are read with 90% of all text messages are read in less than 3 minutes
- 30% of all potential candidates will respond to a companies text message / reach out
Last year we shared TextRecruit as a new tool in our industry. You can see the full write up on RecruitingDaily here.
Why the update?
TextRecruit has announced a global strategic partnership and integration with iCIMS. TextRecruit allows customers to build text campaign plans through the mobile or browser based TextRecruit application. Recruiters have the ability to track all open, response, unsubscribe, and click-through rates. In addition, customers have the ability to push text notifications to candidates to confirm the completion of a job application, a scheduled interview, or a new hire’s start date.
Is this a game changer? It’s certainly a disruption that has and will continue to create questions in the how enterprise technology applications integrate with everyday user technology in recruitment.
TextRecruit was founded by Erik Kostelnik, a recruiting industry veteran who previously held executive roles with companies such as CareerBuilder and Identified, and John Danner, a technology industry and startup leader. This Silicon Valley startup, which received its first round of seed funding in January 2014. The tool was designed as the first centralized texting platform built exclusively for the recruiting industry.
The business case – and market need – seems pretty obvious. With over 90% of text messages read within 3 minutes of being sent, and 86% of job seekers reporting using mobile technologies in their job search, you can see how this capability can be very useful for staffing.
Here is a quick walk through of the real time TextRecruit application
[youtube url=”https://www.youtube.com/watch?v=sCcNREffxOE&feature=youtu.be” width=”500″ height=”300″]
About the Author: Dean Da Costa is a highly experienced and decorated recruiter, sourcer and manager with deep skills and experience in HR, project management, training & process improvement.
Dean is best known for his work in the highly specialized secured clearance and mobile arenas, where he has been a top performing recruiter and sourcer. Dean’s keen insight and creation of innovative tools and processes for enhancing and changing staffing has established Dean as one of the top authorities in sourcing and recruiting.
Connect with Dean at LinkedIn or follow @DeanDaCosta on Twitter
By Dean Da Costa
Dean Da Costa is a highly experienced and decorated staffing professional, recruiter, sourcer and manager, who also boasts outstanding experience and skills in Human Resources, Project Management, Training, and Process Improvement. He is best known for his work in the highly difficult security and mobile arena's, and the gold star winning numbers he produced. His keen insight and creation of ground breaking tools and processes, to enhance and change staffing as we know it, have proven he is a true "Staffing Thought Leader". Despite all this he remains first and foremost one of the top sourcers, staffing managers and full cycle recruiters in the industry and a true "Search Authority"
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