Tag: EVP

value proposition

Value Proposition is a Not a Four-Letter Word

Value Proposition is a Not a Four-Letter Word The phrase “Value Proposition” recalls cliché corporate buzzwords like...

data-driven evp

Guessing Games Are for Suckers: The Case for the Data-Driven EVP

Stop Guessing: The Case for the Data-Driven EVP Managing and investing in one’s employer brand is no longer something only big companies...

Employer Branded Talent Acquisition

Employer Branding As A Strategic Approach To Long Term Talent Acquisition

Building a long-term image in the minds of passive candidates Employer Branding (EB) is a key component of any integrated talent...

Why Your Job Descriptions Still Suck (And What To Do About It).

As any recruiter or talent acquisition professional can tell you, at a foundational and fundamental level, that even today, job...

Recruiting Is A Game of Constraints. Play It.

I’ve had the chance to talk to quite a few recruitment marketers and talent acquisition leaders over the years, and if there’s...

Fuzzy Math: What Employer Brand Metrics Should You Be Measuring?

Brand is one of those business concepts that is difficult to define, much less measure. Employer brand is no different. Even knowing...

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