How to Build a Podcast for Marketing
Today’s podcast is about…well…podcasts. More specifically, how to build a podcast for marketing.
Advice: Do things that are thematic. Think an Instagram account all shot with a consistency containing all black and white images.
And also figure out what you’re trying to solve for. What keeps you up at night?
You will want to learn along with your audience.
Plus, Ryan and William discuss how to define success.
There’s a lot more – press play for the whole conversation!
Enjoy the podcast?
Be sure to check out our other podcasts in this Recruitment Marketing series. Of course, comments are always welcome. Thanks for tuning in.
Listening time: 16 minutes
William is the President & Editor-at-Large of RecruitingDaily. At the intersection of HR and technology, he’s a writer, speaker, advisor, consultant, investor, storyteller & teacher. He's been writing about HR and Recruiting related issues for longer than he cares to disclose. William serves on the Board of Advisors / Board of Directors for 20+ HR technology startups. William is a graduate of the University of Alabama at Birmingham with a BA in Art History. He also earned an MA in American Indian Studies from the University of Arizona and an MBA from Case Western Reserve University.
Ryan Leary helps create the processes, ideas and innovation that drives RecruitingDaily. He’s our in-house expert for anything related to sourcing, tools or technology. A lead generation and brand buzz building machine, he has built superior funnel systems for some of the industries top HR Tech and Recruitment brands. He is a veteran to the online community and a partner here at RecruitingDaily.