Tag: james ellis

data-driven evp

Guessing Games Are for Suckers: The Case for the Data-Driven EVP

Stop Guessing: The Case for the Data-Driven EVP Managing and investing in one’s employer brand is no longer something only big companies...

Uncertainty Kills: The Root Cause of All Your Recruiting Problems

Hiring is a minefield, with hidden and not-so-hidden problem, obstacles, issues and objections scattered between here to the acceptance....

Could we save the college career fair with a “crazy” idea from Singapore?

Yesterday was our HRTX event in Chicago at the HQ of Yello, and we had a strong turnout and good conversations across four...

Who R U? What Every Recruitment Marketer Needs To Know About Employer Brand

Imagine this: You work for a highly visible company, everyone knows who you are, what you do and you don’t even have to advertise...

Busting the 7 Biggest Employer Branding Myths of All Time.

Based on Google Trends data and anecdotal evidence in the form of podcast topics in the HR, this is the year of Employer Brand (at least in...

Who’s The Boss: Recruiter or Hiring Manager?

If you’re like most employers today, there’s a good chance that you’re spending a lot of money establishing your...

Recruiting Is A Game of Constraints. Play It.

I’ve had the chance to talk to quite a few recruitment marketers and talent acquisition leaders over the years, and if there’s...

Blank Space: A Recruitment Marketing Manifesto.

They say the only thing that you can consistently count on at work – and in life – is change. Of course, if your life’s...

Speak Now: How Voice Search Will Change the World of Job Search and Recruiting.

Voice search has become a nearly ubiquitous part of our existence, moving from the margins to the mainstream so quickly it’s hard to...

How To Make Sure Your Recruiting Content Doesn’t Suck.

Your job descriptions, as you likely already know, are all but worthless. They are poorly-written technical specs built by lawyers who...

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