Tag: employer brand

Think like a marketer

Recruitment Marketing 101: Thinking Like a Marketer to Promote Your Employer Brand with @Holland_Dombeck

Recruitment Marketing 101: Thinking Like a Marketer to Promote Your Employer Brand Most recruiters don’t think like marketers....

How Recruiters and Employers Can Use Tumblr

I can’t remember the last time I used Tumblr – besides maybe a one off campaign where some CEO insisted that we use the...

Building An Employer Brand: Who’s Telling Your Story?

When candidates investigate an employer, they are interested in the company’s reputation, culture, the people who work there and whether...

Why Content Marketing Matters for Recruiting & Hiring

Content marketing has been the topic of choice across the marketing and digital media world for some time now. Last year, LinkedIn...

The Problem With Passive Candidates

First off, what defines a passive job seeker? Let’s see, they aren’t necessarily looking for a job. They are happily employed...

Brand

Building an Employer Brand that Attracts Top Talent

Does your company reputation attract job candidates in droves or send them fleeing to shinier competitors?

Improving Your Employer Brand On Glassdoor

According to a survey done by Software Advice to understand Glassdoor’s impact, almost half of 4,633 respondents use Glassdoor at some...

4 Companies With Top Talent Brands (And Why Everyone Wants To Work for Them)

Company brands are not the same as talent brands, and the best-known businesses are not always the ones who recruit the top talent –...

Employer Branding

3 Reasons Your Employer Brand Should Differ From Your Consumer Brand

Your company likely focused on building its consumer brand long before you began worrying about building an employer brand. And while the...

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