Search for: \"recruitment marketing\"

At its core, recruiting is more or less an exercise in making a good first impression; from the 6-8 seconds the average recruiter (if such a thing exists) spends reviewing… Read more

It’s estimated there are approximately 28,000 companies competing in the HR Technology space, and some mornings, opening my inbox feels a little like I’m being bombarded by every single one… Read more

There have been a ton of articles written about applying sabermetrics to workforce analytics – hell, Billy Beane keynoted the one and only TLNT conference in history to talk about… Read more

It’s no secret that applying for jobs sucks. The fact is, most candidates have pretty much consigned themselves to these processes that too often entail more work than the actual… Read more

There’s an old aphorism – and a true one – which holds that companies are only as strong as the employees who work for them. That’s why hiring the right talent… Read more

If you’ve read it in a blog post once, you’ve seen it re-tweeted, re-shared and re-posted 1000x:Recruiting=marketing. Or to some degree, recruiters should adopt elements of marketing into their strategy… Read more

There’s a ton of talk out there about how important it is for recruiters and employers to incorporate video into their talent attraction strategies, but the truth is, there’s no… Read more

Recording Coming Soon! You already know all about the intersection of recruiting and marketing. But leveraging marketing for maximum return on your recruiting results means going beyond just building an… Read more

Yeah, I know what you’re thinking, and I’m right there with you – I normally skip right past those “lessons we can learn” kind of posts that seem like thinly… Read more

It’s only been fairly recently that human resources has even become codified as a profession. The Industrial Revolution and the subsequent manufacturing age at the dawn of the 2oth century… Read more

In 2002, then President George W. Bush signed the landmark Sarbanes-Oxley (SOX) legislation, which laid out some basic rules of the road regarding business behaviors that continue to impact corporate America… Read more

Hootsuite, a high growth, high tech employer based in Vancouver has emerged as one of the most widely used social business platforms on the market. Its enterprise social monitoring and… Read more

I can generally beat colds before they start. My time-honored prescription is soup, tea and lots of cold meds, which almost always does the trick. Despite my best efforts, however, my… Read more

The concept of candidate experience has become so ubiquitous to the recruiting conversation it’s become something of a cliché, a commoditized, catch all catch-phrase that’s grist for the content marketing… Read more

One of the hottest of hot button issues in human capital these days seems to be the categorization of the recruiting function and whether or not it belongs in HR… Read more