What do you do when you are searching for candidates that don’t hang out online? There are millions of job seekers, employees, and managers who are still digitally disconnected; they don’t have email addresses, cannot navigate the internet, and eschew SMS. Really! And while they may own a smart phone it’s primarily used as a camera, a game console and (believe it or not!) a telephone. Yes, we are dealing with a digitally disconnected workplace. With all of the ways for us to stay connected, we seem to be losing the ability to really connect with our friends let alone potential candidates.
And yet, even though there is a perceived ‘candidate shortage,’ according to an August 2017 CNBC article, 70 percent of employers said they use social media to screen candidates, and 57 percent of employers said they are less likely to interview a candidate they can’t find online. But believe it or not, there are people who are doing just fine without a LinkedIn account.
It is not just people in blue collar type professions that do not have a digital footprint. There are some that don’t participate online because, well they are just happier that way. To quote a Harvard Business Review article about Facebook use:
…while real-world social networks were positively associated with overall well-being, the use of Facebook was negatively associated with overall well-being. These results were particularly strong for mental health; most measures of Facebook use in one year predicted a decrease in mental health in a later year. We found consistently that both liking others’ content and clicking links significantly predicted a subsequent reduction in self-reported physical health, mental health, and life satisfaction.
As a friendly reminder, recruiting was still a profession even before we had the technology we have today. It was challenging, but not impossible. It took guts, persistence and of course, a phone. At one time it looked like the ‘old school’ recruiting techniques would be obsolete, now it seems these are the skills needed to continue to be a successful recruiter.
The digitally disconnected workplace we see today crosses generations, geographies, and industries and it’s about much more than tech-aversion. Robin and Jackye will discuss real-world needs of the often “forgotten” worker and how we can ensure they don’t fall further behind.
Jackye Clayton is recognized as a people expert who puts the Human in Human Resources. An international trainer, she has traveled worldwide sharing her unique gifts in sourcing, recruiting and coaching.
Jackye offers dynamic presentations on topics related to leadership development, inclusionary culture development, team building and more. Her in-depth experience in working with top Fortune and Inc 500 clients and their employees has allowed her to create customized programs to coach, train and recruit top talent and inspire others to greatness.
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Robin is on a mission to make organizations better by making HR better.
She is the VP of HR for Hollywood Casino Baton Rouge and her focus is on connecting the talents and capabilities of individuals to organizational success. She fully understands that HR delivers value when able to support and enable the execution of strategy and she firmly believes HR can make a difference when involved, proactive, and agile.
She digs HR.
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