Recruitment Marketing

Talent Wars: A New Hope

Let’s talk Star Wars, specifically Star Wars IV – A New Hope. For those of you who have seen the movies which, based on...

Don’t Call It A Comeback: Marketing Is Actually Recruiting.

If there’s one recruiting anthem we’ve all probably heard before, it’s these three, seemingly simple words: “Recruiting is...

Reflection: Why Recruiters Who Live in Glassdoor Shouldn’t Throw Stones.

Sometimes, reading the reviews on Glassdoor feels a little bit like watching a bad breakup – it’s uncomfortable, it’s...

How To Make Sure Your Recruiting Content Doesn’t Suck.

Your job descriptions, as you likely already know, are all but worthless. They are poorly-written technical specs built by lawyers who...

Bored Game: Why Keeping It Real Really Matters in Recruiting and Hiring.

I’m bored, and it’s all recruiting’s fault. That’s right. I completely blame recruiting for my current state of...

Why, Yes, I’m Friends with Real Life Unicorns.

Let’s face it, if you didn’t already know unicorns shit rainbows (or cash money, as I just learned from Deadpool), and you met one,...

Smoke on the Water: How To Really Fight Recruiter Spam.

I don’t think it’s unfair to call spam “the fossil fuel of recruiting” – it’s cheap, it’s easy...

Inbound and Down: How Hubspot Hacked Employer Branding.

If you work in recruiting, there’s probably a good chance that while you’ve felt the effects of public relations (which is...

Time to Get Tough: What Donald Trump Can Teach Us About Recruiting.

First off, let me just say that I am pretty much the world’s biggest Donald Trump fan, and in fact, 100% agree with everything The...

Beautiful Struggle: Why Social Recruiting Shouldn’t Be Easy.

For years now in the world of social recruiting, there’s been a litany of subjective stories, anecdotal evidence and “thought...

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